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The #EmmaKEdit Collab & Catch-up

IT’S LIVE! Everything you need to nail this season’s hottest trends from wild animal print to party essentials, all selected by our #OOTD queen Emma Kehoe! We’re so excited about this collab and caught up with our gal Emma to talk all things fashion and confidence!


Hey gal! If you could describe the #EmmaKEdit in 3 words what would they be?

Autumnal versatility meets GLAM.

How would you describe your own personal style?

I would describe my style as fun & quirky with a bit of glam of course. I do love fashion trends but love mixing them up in my own way. I always dress for my body shape and think when you know your body and feel comfortable in it you can be confident in anything you wear.

What makes you feel confident? 

Loving myself for who I am and what I’ve accomplished  and understanding that there is only one you out  there , so be the best version of it !

What item of clothing could you not live without?

I think at the moment my white boots I love to pair them with everything lately but as a wardrobe essential for me it would have to be a cosy teddy coat. They’ve been around a few seasons now and I still love them, they’re like a cosy blanket in a coat.

Fave places to head out with the girls at the weekend?
Well I do love a cocktail so would be zozimus and for a boogie either 37 Dawson street which I think some of you probably know already haha.
What’s one piece of fashion advice you would give to your followers?
As Coco Chanel once said “ Fashion fades, Style is eternal” so wear whatever you want or feel as its the person in the clothes that completes the outfit 🙂 0 comments on Get your Electric Picnic Wardrobe sorted with!

Get your Electric Picnic Wardrobe sorted with!

With only a few more sleeps left until one of our fave festivals Electric Picnic, it’s definitely time to start outfit planning! We have put together a list of our fave celeb festival goers for inspiration – from the cool , laid back Alexa Chung, to the bright vibrant Solange Knowles, we have every style covered! Make sure to get your order in by 2pm  Wednesday 02/09/2015 to make sure your perfect festival dress arrives in time!

Alexa Chung:
The key to Alexa’s cool festival look is keep it laid back and go for layers! A cute dress layered with a plaid shirt, a khaki jacket and some ankle boots will not only look cool but also practical – which as we all know is essential for 3 days in a field!
Glastonbury Day 2 Celebs 3 250611 Layer this cute stripe dress under an oversized army jacket and add some ankle boots and a cross body bag for a cool Alexa festival look! … WAL G Dress now €14.00 cCmyQt1PM2qKNiCczB5ioCUgyaXEXYPFi-RwhaF5YLc
Diane Kruger : 
Diane is rarely spotted at a festival without her trusted arm candy – and I don’t mean her gorge BF Joshua Jackson (Team Pacey for LYF!) I mean her amazing IT hand bags! Actually Diane generally rocks amazing accessories all round  – from lace up shoes, to huge sunnies and fab fedoras. She always takes a little risk with her looks and isn’t afraid to be a bit ‘fashion’ by clashing prints or styles!

Team this cute leopard print dress with a sheepskin lined denim jacket and some cool trainers A – La Diane! Dress now €14.00 

Solange Knowles : 
We always love love love what Bey’s stylish sister wears, and think her personal style shines no matter what the event is she is attending! Always colourful, always chic and never afraid to take a risk!

SOLANGEAdd an orange bag , a bright lip and some seriously over sized sunnies to this quirky dress! AX Paris Dress now €22.00



The secret behind Rihanna’s look is always CONFIDENCE! Her swagger transforms even the simplest outfit into an amazing look, however she always has fun with fashion at festivals! We love how she can go from slouchy shirts and cut off shorts to sexy dresses adorned with feathers and sequins!

Team this cool mesh insert dress with a printed bomber jacket and some slick trainers for a cool Rihanna inspired look! Dress €25.00